Jeffrey Jordan started his business, Rescue Social Change Group (RSCG), at age 17, with the help of two friends. RSCG is an innovative social marketing company that helps organizations nationwide inspire change from within. Using progressive methods like social branding, RSCG helps organizations utilize commercial marketing strategies in unprecedented ways.
In 2001, the company began by providing design and web services to the Las Vegas health district’s anti-tobacco coalition, now known as XPOZ. Jeff envisioned a new kind of health campaign – one that would reach the most at-risk individuals and influence culture through integrated marketing strategies. By embracing the realities of the target population, campaigns could focus on redefining cultural identities to exclude certain behaviors, dramatically changing what it meant to be rebellious, punk, or hip hop. That spring, Jeff launched Rescue Productions to make that vision a reality.
Since then RSCG has opened additional offices in Providence and San Diego and has clients across the country. Its staff has grown from one full-time employee to 15. In 2005, Rescue Productions became Rescue Social Change Group and Jeff’s vision of a campaign with progressive strategies thrives. With each project, program, and campaign, Jeff and the Rescue team move one step closer to the vision.
Jeffrey was named 2005 SBA Young Entrepreneur of the Year, by the Providence, Rhode Island District Office. The San Diego office was opened in late 2005. Jeffrey has since applied for and acquired a $60,000 SBA-guaranteed loan through Bank of America to ease cash flow constraints. Jordan encourages other entrepreneurs to believe in what they are pursuing completely. And says, “There will be times when that belief is challenged, or other important things in their life must be temporarily or completely sacrificed to pursue their vision. Those who don’t fully believe in it will not be able to make the necessary sacrifices.”
After seeking advice from friends who were already in the transportation business, Edward Stanton started his airport shuttle firm - A North County Coastal Sedan - in April 2002.
Prior to starting his business, Stanton was a taxi driver for five years. After years of driving for an employer, he decided he would rather work for himself. He has no regrets about the decision and enjoys the freedom of being self-employed. Stanton’s tip to others considering going into business is do your homework and don’t be afraid to ask for help.
Stanton manages his business and personal life on a day-to-day basis, dealing with any issues as they arise. Recently, he recognized a need for some additional capital to ease cash flow constraints. He solved money problems by applying for an SBA-guaranteed loan through U.S. Bank. With an approved loan of $13,000, Stanton expects to grow his business enough to purchase more vehicles and hire additional drivers over the next two years.
In addition to providing federal guaranteed loans to small businesses, SBA offers a variety of free and low-cost training workshops, counseling and consulting services to current business owners and budding entrepreneurs through such resource partners as SCORE (Senior Corps of Retired Executives), Small Business Development Centers and Women’s Business Centers. For more information on SBA loan programs and counseling and training services, please call SBA at (619) 557-7250 or visit the agency’s local Website at www.sba.gov/ca/sandiego.
Before import businesswoman Yi Ping Mohyi connected with SCORE: Counselors to America’s Small Business, her giftware and decorative accessories business specializing in silk butterflies, bees, dragonflies and flowers was marginally successful. But after attending one of SCORE’s regular workshops on Internet marketing and being taken under the wing of instructor/counselor Marty Weiss, it was as if the silk butterfly business, Heart to Heart Gifts, Inc., of Oceanside, (www.butterflycraze.com) suddenly underwent a stunning metamorphosis, sprouted wings and literally took off.
Mohyi first learned about SCORE’s small business resources by picking up some literature about the organization where she registered for her business license. As the owner of a successful Internet business, Weiss used his extensive contacts to put her in touch with top flight photographers and web site designers who helped make her products look highly professional. She refined her business plan, took additional business skills workshops in sales and marketing, and sent employees for Quick Books and bookkeeping training.
“Sales had been relatively flat,” she said, “but after working with the SCORE team of counselors, things seemed to change literally overnight. Sales steadily increased week after week, and within five months of working with SCORE, they had jumped an incredible 1,900%.”
Her uniquely designed products have since been featured on ABC-TV’s Extreme Home Makeovers program, Discovery Channel’s Party Show, and MTV’s Spring Break at Disney World, and are in demand by some of Hollywood’s hottest set and costume designers. “There’s no question that SCORE changed my life and direction,” Mohyi said. “Finding SCORE was the turning point for me and my business.”