You’ve got a great product or service to sell, and you’re anxious to begin promoting it to potential customers. To make sure the claims you make about your offerings are truthful and to protect consumers, all businesses have to comply with advertising and marketing laws. This section will help you understand the basic rules when it comes to advertising, labeling your products, and marketing online or over the phone.
Did you realize that the label and packaging on products you create or sell are forms of advertising? Learn about the general product labeling rules.
The federal government regulates the advertising and labeling of a number of consumer products. Make sure you comply with requirements for specific products.