Social media is becoming a popular and indispensible tool for today’s small businesses. Through websites like Facebook, Twitter and LinkedIn, business owners can promote products, communicate new information, and engage customers in a new, easily accessible way. However, using social media effectively to grow your business can be tricky, requiring strategy, research and planning.
Tell us:
Which social media websites have you had the most success with?
How do you use social media to engage and communicate with your customers?
How do you integrate social media with other online mediums you may offer, like your website or blog?
heritageofscotland | Window Shopper |
4/17/2013 - 4:23 am
We didn't have much luck with LinkedIn or Twitter but Facebook was a
bullseye. We have 10 000 followers now and each promoted sale there ends up
with a nice amount of conversions. Yes, you have to hire a specialist, but it
is worth it. Doing it yourself will most probably do more harm than good.
I believe a powerful up & coming tool on Social Media is YouTube. It is a
great venue to showcase your products and/or post explanatory videos of your
service offerings. Websites never go viral, but videos do! When used in
conjunction with other social media sites such as LinkedIn, Facebook and
Twitter, it becomes a powerful driver in increasing your search engine
results on Google.
Linkedin is the best for Professional users, Facebook for Fun & Pinterest is
for sharing Interesting images. I found pSocial.in (http://www.psocial.in)
which is interest based social networks and much popular for sharing images &
videos online in India. Worth to watch!!!
I must say using internet is one of the famous marketing strategy now and
honestly this is one of my every to-do. I more use business like social, but
of course funsites is helpful too.
I would like to respond you one by one, It is strictly based on experiences
we have on our business as well how we have achieved good success for our
clients:
Which social media websites have you had the most success with?
It depends on nature of business:
Case 1: For example if we have an eCommerce website then social media
websites like Facebook is more effective, mostly we have observed nature of
product/business or service where there is no need to investigate a lot about
clients business people like to grab it from facebook like websites
Case 2. A business where its client are concerned about quality service, also
it is associated with good amount of investment and probable it is going to
affect somewhere performance of clients business(Mostly B2B) it provide,
expertise it have, where clients are concerned about its client feedback,
what short of project they have done there Linkdin could be useful.
How do you use social media to engage and communicate with your customers?
There are some powerful Proven ways to grab attention of customers with
social media Channels:
Sharing high quality information
Building trust and loyalty (Brand building)
Using Content other than text(Images, cartoon, videos)
How do you integrate social media with other online mediums you may offer,
like your website or blog?
Social media can be integrated with blogs, websites, emails press releases
etc.
All4Cellular | Window Shopper |
2/5/2013 - 10:49 am
We are big users of Facebook and its a great way to show your customers what
deals you're offering. I am also a strong believer in giveaways. People will
share your site with others to win stuff that you are giving away for free
and viola! word spreads fast. If you are having trouble getting people to
notice your page, Facebook lets you promote your page and posts so it will be
visible to more people.
Hope this helps.
One of the wonderful parts about social media is it allows you to show your
customers and followers the creative side of your company. Utilize your
Facebook and Twitter to offer tips, advice and knowledge in your field. You
should definitely be including photos on your social media pages as well.
Share unique interesting content that followers would want to retweet or
share within their own personal networks.
A great little bonus of using social media is that it creates backlinks to
your company website, that are hosted on websites with very high Page Rank.
On top of this, the trend in social media these days seems to be the ability
to find individuals within an organization, by having your employees create a
LinkedIn or Google plus page, you are helping your organization be found a
lot easier in the search engines.
Grow your business with the help of Digital Marketing
Carl_Grothaus | Window Shopper |
1/18/2013 - 1:03 am
Social media sites help in generating traffic to your site. The Google uses
the likes and shares on Google plus as a major page ranking attribute.
Similar to that, Bing uses Facebook likes in giving preference in its ranking
algorithm. The more your product or service is being liked on these social
media sites, the more traffic it would generate.
Mortgage-Tulsa | Window Shopper | 5/15/2013 - 7:38 pm
you tube are driving a lot of new mortgage borrowers to our company.
heritageofscotland | Window Shopper | 4/17/2013 - 4:23 am
bullseye. We have 10 000 followers now and each promoted sale there ends up
with a nice amount of conversions. Yes, you have to hire a specialist, but it
is worth it. Doing it yourself will most probably do more harm than good.
BWBusinessAdvisor | Window Shopper | 3/5/2013 - 4:00 pm
great venue to showcase your products and/or post explanatory videos of your
service offerings. Websites never go viral, but videos do! When used in
conjunction with other social media sites such as LinkedIn, Facebook and
Twitter, it becomes a powerful driver in increasing your search engine
results on Google.
psocial | Window Shopper | 3/4/2013 - 7:08 am
for sharing Interesting images. I found pSocial.in (http://www.psocial.in)
which is interest based social networks and much popular for sharing images &
videos online in India. Worth to watch!!!
tayloraustin | Window Shopper | 2/10/2013 - 4:02 pm
honestly this is one of my every to-do. I more use business like social, but
of course funsites is helpful too.
CBIL360Inc | Window Shopper | 2/8/2013 - 6:46 am
we have on our business as well how we have achieved good success for our
clients:
Which social media websites have you had the most success with?
It depends on nature of business:
Case 1: For example if we have an eCommerce website then social media
websites like Facebook is more effective, mostly we have observed nature of
product/business or service where there is no need to investigate a lot about
clients business people like to grab it from facebook like websites
Case 2. A business where its client are concerned about quality service, also
it is associated with good amount of investment and probable it is going to
affect somewhere performance of clients business(Mostly B2B) it provide,
expertise it have, where clients are concerned about its client feedback,
what short of project they have done there Linkdin could be useful.
How do you use social media to engage and communicate with your customers?
There are some powerful Proven ways to grab attention of customers with
social media Channels:
Sharing high quality information
Building trust and loyalty (Brand building)
Using Content other than text(Images, cartoon, videos)
How do you integrate social media with other online mediums you may offer,
like your website or blog?
Social media can be integrated with blogs, websites, emails press releases
etc.
All4Cellular | Window Shopper | 2/5/2013 - 10:49 am
deals you're offering. I am also a strong believer in giveaways. People will
share your site with others to win stuff that you are giving away for free
and viola! word spreads fast. If you are having trouble getting people to
notice your page, Facebook lets you promote your page and posts so it will be
visible to more people.
Hope this helps.
AHannigan | Window Shopper | 1/30/2013 - 1:23 pm
customers and followers the creative side of your company. Utilize your
Facebook and Twitter to offer tips, advice and knowledge in your field. You
should definitely be including photos on your social media pages as well.
Share unique interesting content that followers would want to retweet or
share within their own personal networks.
digitalmarketing | Window Shopper | 1/28/2013 - 2:18 pm
your company website, that are hosted on websites with very high Page Rank.
On top of this, the trend in social media these days seems to be the ability
to find individuals within an organization, by having your employees create a
LinkedIn or Google plus page, you are helping your organization be found a
lot easier in the search engines.
Carl_Grothaus | Window Shopper | 1/18/2013 - 1:03 am
the likes and shares on Google plus as a major page ranking attribute.
Similar to that, Bing uses Facebook likes in giving preference in its ranking
algorithm. The more your product or service is being liked on these social
media sites, the more traffic it would generate.
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