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July 2011: How Does Your Business use Social Media to Market Products and Engage Customers?

by nicoj, Community Moderator

  • Created: July 6, 2011, 10:32 am
  • Updated: July 7, 2011, 11:20 am
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72 comments

 

Social media is becoming a popular and indispensible tool for today’s small businesses. Through websites like Facebook, Twitter and LinkedIn, business owners can promote products, communicate new information, and engage customers in a new, easily accessible way.  However, using social media effectively to grow your business can be tricky, requiring strategy, research and planning.

Tell us:

  • Which social media websites have you had the most success with?
  • How do you use social media to engage and communicate with your customers?
  • How do you integrate social media with other online mediums you may offer, like your website or blog?
Tags: Tell Us..., Idea Exchange
May 2011: What's your advice for young entrepreneurs? ›

angel2008x | Window Shopper | 5/27/2012 - 10:32 pm

I think of Twitter and Facebook as a way to remind customers or potential
customers that you exist. It keeps you connected. I use Twitter and Facebook.
I do have a Google plus page but I don't focus as much as I should on it. I
have gotten clients (2 from Twitter, 5 from Facebook) from social media. It
does help. I think LinkedIn should be included too.
Professional Web Site: Miami SEO company

sonicpro | Window Shopper | 7/13/2012 - 12:52 am

Show Replied Text…
I think of Twitter and Facebook as a way to remind customers or potential customers that you exist. It keeps you connected. I use Twitter and Facebook. I do have a Google plus page but I don't focus as much as I should on it. I have gotten clients (2 from Twitter, 5 from Facebook) from social media. It does help. I think LinkedIn should be included too.
Good post.. same here This post was edited to remove a link. Please review our Community Best Practices for more information about how best to participate in our online discussions. Thank you.
Professional Web Site: Ultrasonics International

akshaypurswani | Window Shopper | 5/23/2012 - 8:24 am

As we all know Facebook is the king of social media yet nowadays we should
start use of Google Plus..one secret behind using Google plus for social
media promotion is that one can achieve higher ranking in Google SERP by
sharing links on Google plus.
Alumni Management
Professional Web Site: Alumni Website

airglecorp | Window Shopper | 4/15/2012 - 10:49 am

we are planning to use social media such as facebook. Firstly, I think we
would need someone to design a professional interface. Then start marketing
to fans
Professional Web Site: http://www.airgle.com

steffyaxxa | Window Shopper | 4/14/2012 - 12:06 pm

Hi
Nice Post
I use social bookmarking sites to promote my business and it really worths.
Professional Web Site: My XBOX Shop

planfromhome | Window Shopper | 4/6/2012 - 8:30 pm

I definitely think social media is good. It will most definitely not hurt you
to create a method to get more customers. If you aren't able to get too many
followers, Google will still help you get a higher rating since they focus on
social media- The reason for this is that their algorithm only focuses on
links, but since real people rate sites they put more weight on it. Just make
sure that your site is fully optimized before focusing too much on social
networking. You want to ensure that you have a meta title and meta
description that are both informative and make an offer- the information
that's in the meta should also be reflected on the page you are adding the
meta. Good luck and hopefully this is somewhat beneficial.
Professional Web Site: plan from home

richiec5566 | Window Shopper | 3/19/2012 - 8:32 pm

Hi, my name is Rich from Western Appliance Repair of Boise. I can suggest that social media and other online marketing is becoming more and more essential for a business to operate profitably. My online marketing accounts for about 90 percent of my business. I list appliance repair topics and articles, tweets, blogs, answers, etc on Facebook, Twitter, Delicious, Digg, Stumble-Upon, and others. What is the main reason I do this? It attracts new customers. Especially Facebook. Not only that, Google search engines like this and will rank your website higher then your competition. Sound good? I've been in the appliance repair business for over 25 years and the days of print yellow pages are over. The new advertising medium, effective I should say, is the internet. Rich
Professional Web Site: http://www.westernappliancerepairboise.com

CitiWideFunding | Window Shopper | 3/6/2012 - 10:11 am

Form relationships with other channels that communicate with potential customers. Offer to run a contest for a prize or your service and you will jumpstart your social media base. Just be careful to not hit them over the head.
Professional Web Site: Citi Wide Merchant Funding

thedogclass | Window Shopper | 1/27/2012 - 8:14 pm

Just trying to drive web traffic through social media sites.  My business is driven by web presence.   Marie http://www.thedogclass.com
Professional Web Site: http://www.thedogclass.com

james Makhan | Window Shopper | 2/2/2012 - 10:46 am

Show Replied Text…
Just trying to drive web traffic through social media sites.  My business is driven by web presence. Mariehttp://www.thedogclass.com
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