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Past Due Customers Lead To Missed Sales
by walkingbear, Window Shopper
- Created: August 23, 2012, 4:19 pm
On average 25% of Credit Customers are past due at any given time..one day
plus beyond the terms of sale. On average less that 1% will be written off as
a bad debt...most past dues are good customer whose future business is
desirable and profitable.
Past due A/R Management is called "collections", the enforcement of payment
and it's wrong. Past due A/R Management is really The Completion of The Sale
and the goals are 1) get issues resolved so that the customer pays if due 2)
keep the customer buying from you..not your competition.
Remember repeat sales are the most profitable, with each additional repeat
being more profitable than the last.
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