Should you show customers your stock levels?
by ragtimeacres, Window Shopper
- Created: November 15, 2011, 10:36 am
Hi everyone, I run a small Internet company and we are trying to grow our sales numbers. I like how Amazon.com product pages say things like "only 2 left in stock - order soon" and I was wondering if I should take the time to implement something like this on our site. Can showing current stock levels to potential customers increase your sales? Do companies do this legitimately or are they purposely creating low stock levels to create a sense of scarcity? Any thoughts on using stock level indicators as a sales/marketing tool would be greatly appreciated. Thanks, Heather
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