What is correct name for professional in Marketing who monitoring Demand in a market on particular products and must do all possible to increase it ? For example company introducing new product or wants to increase a demand for any current product, and I think it must be a person who responsible for demand increase, who controlls it? I would like to know correct name for this profession in Marketing.
P.S. I am currently Marketing Management course student and this is what I am interested in to do in future.
TerjeSannarnes | Window Shopper |
10/28/2010 - 6:14 am
I think that it is impossible to encrease demand for a product. A marketer can only advertize the product and generate more sales. As to demand, it depends on such factors as interest of people in purchasing a product, price and the level of competitiveness in business field. I think that a person can't influence on demand. Business analyst or marketer can perform a marketing research to understand if there is a demand for products or not.
I am not sure exactly what you are looking for. There are many positions with that job description, but they differ slightly. Here's some main examples: Market Analyst: Person who analyze market demand for a certain product, industry Marketing Communication: Run events, campaigns and promotions to increase demand Public Relations: To get good third party endorsements for product so as to achieve good branding and demand Media Executive: Person who monitor the media surround product / may do PR as well
The exact name used will vary by company and particularly by the size of the company. You could be called simply the marketing manager in a smaller company or, in a larger company, a more specific title. It is really up to the company to make the title determination.
I think the profession that suits your question is a market research, as the profession is responsible for providing the relevant information and marketing decisions were made by the managers.
I think the profession that suits your question is a market research, as the profession is responsible for providing the relevant information and marketing decisions were made by the managers.
Market research is any organized effort to gather information about markets
or customers. It is a very important component of business strategy.The term
is commonly interchanged with marketing research; however, expert
practitioners may wish to draw a distinction, in that marketing research is
concerned specifically about marketing processes, while market research is
concerned specifically with markets
In my experience that would be a form of Marketing Analyst.
On the other hand, this is now a world where making up a title is perfectly acceptable and appropriate...
Demand Marketing Strategist
Marketing Research Specialist
etc, etc, etc...
It would vary from company to company. Perhaps a Marketing Development Analyst?
Graham
Golf Clubs, Golf Equipment and more
---This post was edited to remove a commercial link. Read our discussion policies for more Community best practices.
It would vary from company to company. Perhaps a Marketing Development Analyst?
Graham
Golf Clubs, Golf Equipment and more
---This post was edited to remove a commercial link. Read our discussion policies for more Community best practices.
This would definitly be something where your emplyer would determine the exact name. Although it generally sounds like a Market Analyst. Of course there are probably niches withing that particular catagory too.
It sounds like you are looking more for an Economist rather than a Marketing professional's title. An Economist would monitor the supply and demand of a product and also forecast the demand of a new product.
TerjeSannarnes | Window Shopper | 10/28/2010 - 6:14 am
incubus | Creator | 10/27/2010 - 1:04 pm
BizResearcher | Window Shopper | 10/27/2010 - 1:04 pm
indonesia | Performer | 10/27/2010 - 1:04 pm
dudi | Window Shopper | 8/18/2012 - 3:59 am
or customers. It is a very important component of business strategy.The term
is commonly interchanged with marketing research; however, expert
practitioners may wish to draw a distinction, in that marketing research is
concerned specifically about marketing processes, while market research is
concerned specifically with markets
ChrisFSW | Performer | 10/27/2010 - 1:04 pm
GolfGraham | Performer | 10/27/2010 - 1:04 pm
Wilma8717 | Window Shopper | 10/27/2010 - 1:04 pm
SmallTaxGuy | Window Shopper | 10/27/2010 - 1:04 pm
Kevrock529 | Window Shopper | 1/14/2011 - 3:57 pm
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