Blog posts tagged with “Marketing”
Think you can build your business with coupons? Think twice. Coupons have their place for many businesses, but they also carry the irksome problem of attracting the wrong kind of buyer. We all know...
When we think of holiday marketing – which can be critical to your business success – we often think only of promotions and discounts. But you don’t have to cut your margins or...
Are you worried you’re not getting tangible results from your email campaigns? Wish your emails stood out more in a crowded Inbox? Email marketing is a core asset in any lead generation...
We learn in grade school that it’s not right to copy others, and even as adults we know copying is usually frowned upon. But when it comes to business marketing, there’s nothing...
Not sure how to handle negative comments or criticism of your business on social media? Is the open nature of social media actually stopping you from jumping on board? Receiving criticism is never...
If you are in start-up mode and want to launch a new product, secure private funding or bring visibility to your company, then public relations is an essential tool for your box. But how do you get...
[Update: the web chats have now concluded. You can view the archive of each chat below.] October is National Women’s Small Business Month. Women-owned businesses are one of the fastest...
Technology moves fast these days. Sometimes it’s hard to keep pace with how it can help you be more successful in business – boosting productivity, saving money and improving...
When it comes to purchasing products as consumers, our buying behavior typically falls into two buckets: 1. Impulse purchases (e.g., that garment that caught your eye at the store) 2. Planned...
Have you all but given up on publicizing your small business to newspapers, TV, magazines and radio, instead focusing all your efforts on social media marketing? You could be making a big...
Contributors
by Caron_Beesley on Monday, October 29, 2012 - 07:42