Blog posts tagged with “Marketing”
When cash flow is tight and times are tough, one of the first areas to cut back on is your marketing budget. But how do you measure the worth of your existing activities and what should you cut? Here...
So, you’ve set up a Facebook page and perhaps you are blogging too, but how do you use your online social media presence to actually get customers to frequent your business? Social media...
Does your small business have a presence on Facebook or Twitter? Are you wondering whether it’s worth investing time and resources in yet another social network? When Google rolled out Google...
The Great Recession officially ended in 2009, but it sure didn't feel that way for most consumers (or businesses). Now, however, the economy finally is on an upward trajectory, with consumer...
The idea of starting a business during a recession or growing a business during tough times may sound like the ultimate challenge for any entrepreneur or small business owner. Yet, time and time...
As of March 30, 2012 – like it or not – your Facebook page for your business changed. If you had a custom Welcome tab, as many small businesses did -- one that said “...
After gathering feedback in small business focus groups in Baltimore, Richmond and Washington D.C., SBA is moving ahead with a series of communication initiatives that highlight how its programs and...
Are you writing a business plan? Planning to expand into new markets? Then it’s worth knowing that Uncle Sam offers access to free data that can help you understand your market and analyze...
How do you describe your business to the world? What words sum up your brand identity and what you have to offer? Are you clearly explaining your business value? It takes a little time and thought to...
Think of social media as a tool for dealing with customers. Like any other tool, or channel, it’s not inherently good or bad for business; its value depends on what you do with it. The...
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by Caron_Beesley on Monday, April 30, 2012 - 07:40