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Success With Online Reviews

Feb 11
SBA Participating Event
NOTE: This event has expired.

Success With Online Reviews

February 11, 2014 | 2:00 pm EST - 3:30 pm EST

This is an online event

YELP

This is a free event.

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The U.S. Small Business Administration is teaming up with Yelp to present the first of a free, two-part webinar series to help small business owners engage with online reviewers and manage their online reputation. This webinar will feature a home service industry business that is adept in building a strong online reputation. Results from a recent consumer study indicated that 85 percent of consumers read online reviews about local businesses. The webinars will help small business owners adapt to the new realities and challenges of online “word-of-mouth” reviews and successfully capitalize on opportunities to address them. The hour-long webinars will cover: • Best practices for getting started with online review sites • An overview of how small businesses can join the conversations that are happening about their businesses online • Tips on how to handle critical feedback and respond to reviews • Ways to generate more buzz by creating exciting promotions and monitoring customer leads