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Startup in a Day Initiative

Advisory Date: 
Tuesday, July 28, 2015
Advisory Number: 

By Cassius F. Butts, Regional Administrator, U.S. Small Business Administration

While there is no better time than now to start a small business, we at SBA also recognize that starting a business can be overwhelming. You have to set up a legal structure, find office space and apply for multiple licenses and permits before opening your doors.

The SBA recognizes that the start-up process should not be tedious and time-consuming, so we are proud to join the White House in announcing the launch of our Startup in a Day initiative in alliance with the National League of Cities.

SBA Administrator Maria Contreras-Sweet joined President Obama in calling on our colleagues at city halls across the country to make the pledge to streamline and consolidate the processes required to start a business into one, easy-to-use online tool. Our goal is to enable America’s entrepreneurs to apply for all city, county, state, and federal licenses and permits needed to start a business in 24 hours or less.

This will enable entrepreneurs to spend their invaluable time developing products, finding new customers, and growing their enterprises, rather than dealing with red tape.

Eleven pioneering mayors have already taken the Startup in a Day pledge, using their leadership positions to digitize and consolidate local licensing and permitting requirements for entrepreneurs. We encourage more cities, large and small, as well as Native American communities, to join this movement and take this pledge.

Small businesses are the engines of the U.S. economy, creating 67% of net new jobs and employing almost 50% of the U.S. private-sector workforce. When we make it easier for new businesses to start, we are also making it easier for them to grow and hire.

So join the SBA in encouraging cities to adopt the Startup in a Day movement, take the pledge, and eliminate obstacles to small business job creation. Together, we can make the process of starting a business faster and easier.

For more information, please visit or e-mail the Startup in a Day team at