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  • When it comes to online advertising, there’s a powerful technique called “retargeting.” On Google Adwords the approach has another name. Google calls it “remarketing,” but no matter what you call this method, it can be a game changer.Retargeting enables you to...
    Industry Word - January 19, 2018
  • In this post, I’m going to teach you 5 things you need to do before you start searching for a franchise to buy.In this case, preparation is key.In other words, the time to get all your ducks in a row is before you start your search...not during your search.5 Things To Do Before You Start Your...
    Industry Word - January 18, 2018
  • As a startup with little to no business history, what are some quick ways to get funding?First, it’s important to understand since you won’t have a great deal of revenue, the key factor that lenders will look at is your personal credit worthiness. As you know, personal credit reports...
    Industry Word - January 09, 2018
  • January is here, and it’s back to business as usual.Or is it?After a holiday break filled with eating, drinking, and being merry, chances are you may be feeling the winter blahs. Psychologists attribute the post-holiday blues to a number of factors including the sudden lack of social events...
    Industry Word - January 04, 2018
  • What can your small business do differently in 2018 to boost the results of your marketing efforts? Here are seven marketing resolutions every entrepreneur should make for the coming year.1. I resolve to build relationships with customers. Consumers and B2B buyers alike have seemingly endless...
    Industry Word - January 04, 2018
  • As 2017 comes to an end, we look back at the blogs that made our top 10 list. From tax responsibilities to running a home-based business, SBA blogs cover a variety of topics. If you’re thinking about starting or growing a business, check out SBA’s blogs to help you reach your business...
    SBA News and Views - December 29, 2017
  • If you’re a small business owner just starting out or you’ve been in business for a while, you’re likely wearing multiple hats which make it easy to miss your successes along your journey as an entrepreneur. Those milestones give you perspective, and often a sense of...
    SBA News and Views - December 21, 2017
  • I’d like you to grab a pen and paper and quickly write down the first three franchises that come to mind.When you’re done, look below to see if any of these iconic franchise brands are on your list:Subway®McDonald’s®Dunkin Donuts®Pizza Hut®Burger King® If...
    Industry Word - December 19, 2017
  • Native ads are one of the hottest types of ads out there.  These are online ads that blend in and resemble a site’s content rather than a traditional banner ad style. Native ads can be very effective because they look like content, and captivate attention through intriguing the...
    Industry Word - December 14, 2017
  • When a business has assets, and needs working capital to operate and grow, it may want to consider an asset-based loan or line of credit.This type of business financing is known as asset-based lending.Asset-based lending is a loan or line of credit issued to a business that is secured by some form...
    Industry Word - December 13, 2017

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