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Blogs Contributor - Bridget Weston Pollack

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Posts by Bridget Weston Pollack

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  • While December is a busy time for small businesses trying to end the year on a high note, it should also be a time for introspection and review. After all, December is National Write a Business Plan Month!You might think this occasion is reserved for new, aspiring business owners. But a business...
    Industry Word - December 01, 2016 - 1 comments
  • Is your company ready for Small Business Saturday? If not, you could be missing out on one of the biggest shopping days of the year – and that revenue can go far to kick off your holiday season!Small Business Saturday was first presented by American Express in 2010 to promote local shopping...
    Industry Word - November 03, 2016 - 8 comments
  • October is National Women’s Small Business Month, and there’s plenty to celebrate as recent research notes major gains for women in business.As shown in our latest infographic, there are more than 11 million woman-owned businesses in the U.S. — 38 percent of all businesses...
    Industry Word - October 06, 2016 - 0 comments
  • As the fourth quarter of the year approaches, it’s easy to get caught up in what for many businesses is the busiest time of year: the holidays. But we all know that when you’re exceptionally busy, you might not be operating at your best — meaning you might make a few bad business...
    Industry Word - September 08, 2016 - 0 comments
  • Facing the task of building a social media following for your small business can feel like an uphill battle. What’s the use of wracking your brain to create engaging content when you have just a few dozen followers? If you create a social media post, and there’s no one to read it, does...
    Industry Word - August 04, 2016 - 5 comments
  • The increased connectivity provided by the internet has vastly changed the way we do business. But while most of the effects are for the better — ease of information exchange, ecommerce capabilities and customer service come to mind — there are still negative aspects small business...
    Industry Word - July 07, 2016 - 0 comments
  • You started a small business knowing you’d make most of your revenue by selling your products or services. But you say to friends, “I hate selling. I’m not a good salesperson.”So, what are you doing in small business?Actually, your apprehension about selling is common, even...
    Industry Word - June 07, 2016 - 3 comments
  • As we celebrate National Small Business Week, the strength of America’s small businesses is at the top of our minds. Small businesses are essential to our communities and help to foster innovation in every industry.But if you’re running a small business of your own, you may feel...
    Industry Word - May 05, 2016 - 2 comments
  • Ecommerce has become commonplace as businesses and online tools have made it easier and easier to exchange goods and services with customers around the globe.While some consumers may have advanced knowledge of online security practices and feel confident shopping on various ecommerce sites, other...
    Industry Word - April 07, 2016 - 0 comments
  • Ever walked into a neighborhood business that was recently purchased? The new ownership might have changed the paint color, décor, and equipment in a flash -- maybe even overnight.If you’ve ever dreamed of revamping a business you visit frequently, you might be a good match for buying a...
    Industry Word - March 03, 2016 - 2 comments

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