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Blogs Contributor - Bridget Weston Pollack

Guest Blogger

Posts by Bridget Weston Pollack

Guest Blogger

  • This Monday, SCORE kicked off our annual National Leadership Conference in Washington, DC. This conference is a chance for the leadership of our 320+ chapters around the country to come together to share their experiences, best practices and new skills all for the betterment of our small business...
  • You’ve probably heard the adage that “keeping an old customer is cheaper than converting a new one.” But just how much cheaper is it? According to survey data presented in the new SCORE Infographic out this month, securing a new customer is six to seven times more expensive than...
  • With the summer season right around the corner, you may be considering hiring extra hands to help out in your business, perhaps some of the first employees you’ve taken on in your venture. Even if you’re a seasoned employer, it’s always advisable to take stock of how you’re...
  • We’ve finally turned the corner on tax season and as a small business owner you may be thinking, if we made that much in sales last year, where did it all go? and How will we hang on until this year’s busy season is in full swing? If you’ve had thoughts like these you are...
  • If you’re looking to ramp up your business’s online presence and help your potential customers find you more easily, you may have considered a variety of web advertising options: banner ads, social media ads, pay-per-click sponsor ads, SEO, SEM, etc. What’s the most effective...
  • 47% of small businesses don’t have a website. Can you believe it? Establishing a web presence is easier than ever these days and there are so many tools out there that will make it quicker and more influential on your bottom line than ever before. Here are 3 resources that will not only...
  • 47% of small businesses don’t have a website. Can you believe it? Establishing a web presence is easier than ever these days and there are so many tools out there that will make it quicker and more influential on your bottom line than ever before. Here are 3 resources that will not only...
  • If you’re looking to ramp up your business’s online presence and help your potential customers find you more easily, you may have considered a variety of web advertising options: banner ads, social media ads, pay-per-click sponsor ads, SEO, SEM, etc. What’s the most effective...
  • 47% of small businesses don’t have a website. Can you believe it? Establishing a web presence is easier than ever these days and there are so many tools out there that will make it quicker and more influential on your bottom line than ever before. Here are three resources that will not only...
  • You’ve heard time and again that social media marketing is the key to your business’s success. But, do you know where the corresponding lock is? Or how to use it? Social media can seem like a behemoth of a marketing strategy sucking up all your time with results that trickle in at first...

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