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Blogs Contributor - Anita Campbell

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Posts by Anita Campbell

Guest Blogger

  • With Small Business Saturday just around the corner, it’s time to start thinking of ways you can use the occasion to promote your business. While sales and discounts can be great, there are actually plenty of other ways small businesses can promote their products and services on Small...
    Industry Word - November 17, 2016 - 13 comments
  • Mobile devices pose heightened security risks. Those risks come in several forms.Devices -- including business data saved on them such as call records, contacts, images, videos, documents and email messages -- can be lost or stolen.If you use mobile apps or cloud software accounts with saved logins...
    Industry Word - October 20, 2016 - 4 comments
  • It might seem a bit surprising it’s absolutely possible to start and run a business from your smartphone. At the very least, you can start a business and run the majority of it from a smartphone and without a computer, from your home.Imagine for a moment that you don’t have a full-...
    Industry Word - September 22, 2016 - 1 comments
  • Ask the typical small business owner which methods his or her company uses to communicate with customers, and email is likely to be at or near the top of the list. But what happens as your business grows?  If your business is anything like mine, the volume of email starts reproducing...
    Industry Word - August 18, 2016 - 5 comments
  • CRM or customer relationship management systems can be an incredibly powerful tool to grow your business.  With CRM you can track sales leads, turns leads into closed sales faster, manage customer support issues and better market to your customers for follow-on sales and renewals. And...
    Industry Word - July 21, 2016 - 1 comments
  • The numbers are compelling.Depending on which study you read (and there are literally dozens), anywhere from 51 percent to 90 percent of consumers read and trust online reviews.Even if we take the smallest number, that’s still over half of consumers paying attention to online reviews.That...
    Industry Word - June 22, 2016 - 0 comments
  • It takes stamina and energy to run a business. Not only that, but study after study shows that improved fitness actually helps to increase brain power – and helps maintain that mental edge longer in life.   That is why it is important for your body to...
    Industry Word - May 19, 2016 - 1 comments
  • Social media can be a huge driver of website traffic, awareness of your brand and, of course, new business leads, and online and offline sales.Social media can also be a time suck that eats resources but doesn’t yield results. How do you prevent that from happening?  Simple: treat...
    Industry Word - March 17, 2016 - 2 comments
  • If you operate a “local business” (meaning one that gets most of its customers from your local area), don’t overlook the Internet as an important way to attract new customers and stay top of mind with existing customers or past customers.According to Google research, having good...
    Industry Word - February 19, 2016 - 0 comments
  • Your website is your virtual place of business.  Just like your regular place of business, you want it to be neat, clean, attractive, inviting and professional looking.Here are 7 low cost ways to improve a homepage to meet today's standards -- and they may be easier than you think.1....
    Industry Word - January 21, 2016 - 8 comments

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