Blogs.Contributors

Register

Blogs Contributor - Anita Campbell

Guest Blogger

Posts by Anita Campbell

Guest Blogger

  • When it comes to online advertising, there’s a powerful technique called “retargeting.” On Google Adwords the approach has another name. Google calls it “remarketing,” but no matter what you call this method, it can be a game changer.Retargeting enables you to...
  • Native ads are one of the hottest types of ads out there.  These are online ads that blend in and resemble a site’s content rather than a traditional banner ad style. Native ads can be very effective because they look like content, and captivate attention through intriguing the...
  • Advertising can be a powerful way to deal with marketing challenges such as low brand awareness, a declining customer base or heavy competition. Or perhaps you simply have a desire to drive more foot traffic to your business and think advertising can help. Most of us couldn’t afford a 30...
  • Negative SEO -- does it really exist?   And if it does, what is it and how can you protect your site?Consider this post a short whirlwind tutorial for a typical small business websiteWhat is Negative SEO?Negative SEO is when a third party targets a website and attempts to lower its...
  • It’s not unusual to turn a hobby into a business, and that includes crafting. If you have ever thought about selling your crafts or turning your crafting love into a part-time or full-time business, here are things to consider in how to start a craft business. Research the Market...
  • Today there are 1.2 billion websites -- or one website for every seven people in the world! That’s a lot of competition. If you want to get traffic to your website, you’re going to have to take the right steps.Take a look at the following 10 things savvy online marketers do to get web...
  • Sam Walton was an ex-retail employee who got the idea to buy a little five and dime store in a small town in Arkansas. That small beginning eventually became Walmart, a global giant that today has over 11,000 stores.Sometimes entrepreneurs dream about an aha, world-changing tech business. They...
  • Small businesses have more choices and options for loans and financing than ever. And the good news is you have access to a wide range of resources at your fingertips, without leaving your office -- all through the Internet.Online lending marketplaces and alternative funding sources make getting...
  • Social media marketing is powerful, but can become a time sink if you let it.  And face it, none of us have unlimited resources -- we have to use the time and staff we have wisely.Setting up a social media calendar helps organize your business’s efforts and make the most of your limited...
  • If you operate a local business (one that gets most of its customers from within a 75-mile radius) you can try many general marketing strategies, but you have one special consideration. You have to attract prospects who are close enough to literally walk into your shop or close enough for you to...

Pages