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Blogs Contributor - Anita Campbell

Guest Blogger

Posts by Anita Campbell

Guest Blogger

  • It might seem a bit surprising it’s absolutely possible to start and run a business from your smartphone. At the very least, you can start a business and run the majority of it from a smartphone and without a computer, from your home.Imagine for a moment that you don’t have a full-...
  • Ask the typical small business owner which methods his or her company uses to communicate with customers, and email is likely to be at or near the top of the list. But what happens as your business grows?  If your business is anything like mine, the volume of email starts reproducing...
  • CRM or customer relationship management systems can be an incredibly powerful tool to grow your business.  With CRM you can track sales leads, turns leads into closed sales faster, manage customer support issues and better market to your customers for follow-on sales and renewals. And...
  • The numbers are compelling.Depending on which study you read (and there are literally dozens), anywhere from 51 percent to 90 percent of consumers read and trust online reviews.Even if we take the smallest number, that’s still over half of consumers paying attention to online reviews.That...
  • It takes stamina and energy to run a business. Not only that, but study after study shows that improved fitness actually helps to increase brain power – and helps maintain that mental edge longer in life.   That is why it is important for your body to...
  • Social media can be a huge driver of website traffic, awareness of your brand and, of course, new business leads, and online and offline sales.Social media can also be a time suck that eats resources but doesn’t yield results. How do you prevent that from happening?  Simple: treat...
  • If you operate a “local business” (meaning one that gets most of its customers from your local area), don’t overlook the Internet as an important way to attract new customers and stay top of mind with existing customers or past customers.According to Google research, having good...
  • Your website is your virtual place of business.  Just like your regular place of business, you want it to be neat, clean, attractive, inviting and professional looking.Here are 7 low cost ways to improve a homepage to meet today's standards -- and they may be easier than you think.1....
  • Data is everywhere today. Yet, the situation reminds me of that old saying, “Water, water everywhere, but not a drop to drink.”  Yes, you may be floating in an ocean of data, but that data won’t help you if it’s not usable.  That’s where business dashboards...
  • Social media is powerful for small businesses.  But while it may be free to use the majority of social media features, there’s still a cost. That cost is time. It can eat hours every week of your time or that of someone on your team.Here are 11 surefire ways you can save time on your...

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