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Blogs Contributor - Anita Campbell

Guest Blogger

Posts by Anita Campbell

Guest Blogger

  • Small business people still seem to be in the process of catching on to Google+, the social network created by Google. Google has made a number of moves to encourage people to use Google+. It has tied in several applications to Google Plus. One of those applications is Google Hangouts. Hangouts...
  • Funny, isn’t it, how the grass tends to look greener from the other side. It’s the same in business as well as in personal affairs. If I look around, I can spot five companies in five minutes that “seem” to be doing better than mine. They appear to have accomplished more,...
  • If you’re like most business owners, you are always looking for places to promote your business online. After all, you don’t have the advantage of huge brands that are household names. You have to work at getting visibility. Here is a handy checklist of 12 places to get visibility...
  •   Social media, as with anything new, is sometimes misunderstood.  People either overinflate or underestimate the value and importance of it. And that’s not the only things they get wrong.  Often they misunderstand what it takes to incorporate social media into your marketing...
  •   Small businesses and big brands have used a variety of ways to grow their networks on sites like Facebook. Using images and videos to engage followers, running contests, offering discounts in exchange for Liking a page and engaging in active discussion are all some ways that businesses have...
  • One of the questions I’m frequently asked is how to get more traffic to your company website. I always mention blogging as a key technique, of course. You set up a blog as a section of your website. You publish compelling content on the blog. People come to the blog to read it. While on your...
  • One of the most popular articles in the SBA Community is “8 Tips for Keeping Your Business Blog Current, Relevant and Fresh.”   It has excellent advice, but after you read it you may wonder, “So how do I come up with ideas for WHAT to write about?”  Writer...
  • If you thought of Slideshare.net as just a place to load a few old presentations in the hopes someone may stumble upon them there, you’re missing out on some of the benefits of participating in SlideShare as a social network.  Here are four reasons to add SlideShare to your social media...
  • As of March 30, 2012 – like it or not – your Facebook page for your business changed.   If you had a custom Welcome tab, as many small businesses did -- one that said “Like our Page” or had a special offer -- it is no longer the first thing that people visiting...
  • These days, “content marketing” is a hot online marketing strategy. But why does the thought of sitting down to write an article strike fear into the hearts of so many small business owners? To hear some people talk, it ranks right up there with public speaking as an anxiety inducer....

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