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Do you run a microbusiness?

Do you run a microbusiness?

Published: October 1, 2009

Yes, ;m serious.

Okay, I realize it must seem pretty weird for me to finally get around to asking you this when -ve been blogging microbusiness for more than six years.

But I want you to stop and really think about it.

Do you read stories about small businesses in other media and find you ca-t relate to either their problems or their solutions?

Do you believe that 'growing your business' is just asking for every imaginable administrative headache and that yo'd rather focus on growing your revenues instead?

Are you content with making enough money to support yourself in the style to which you wish to become accustomed, or do you want to build an empire?

It occurred to me not so very long ago that w're getting to the point where we need to self-identify as microbusinesses. We need to own that word as ours because it marks us as different from larger small businesses.

Our operations are different. Our goals and aspirations are different, too.

We need to own who and what we are and intend to be. I's important for any number of reasons but 'm talking to you about it now because I can see that the time is coming when all manner of people are going to want to come and talk to us about all manner of things.

Some of them will want to know how we buy things. They'll scratch their heads in bewilderment when we tell them but they'll still want to know.

Some of them will want to know how and why we vote. Microbusiness owners are neither as demographically nor as politically monolithic as small business owners in general used to be (and, when it comes to those larger small businessees, probably still are).

Some of them will even want to get down to the nitty-gritty of what the difference between a microbusiness and a small business means in terms of public policy and regulatory regimes. Somewhere along the way, some very smart person is going to assess the potential rather than simply looking at the current microbusiness share of GDP, and that is likely to get somebody's attention.

So, there are plenty of reasons why people are going to want to go find some microbusiness owners to talk to. And, when they call us what we are, we need to make sure we are there to answer that call.

It matters because they wo't be willing to wait around if we take too much time because w're shy or slow about it. The're already in the habit of ignoring us; we do't want to encourage more of that.

So ... are you a microbusiness owner?

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