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Industry Word

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  • According to Wikipedia an asset can be defined as a resource controlled by an entity as a result of past events and from which future economic benefits are expected to flow to the entity. Many startups rely on the use of personal assets to secure funding for the business. Although money is often...
    October 18, 2012
  •   We learn in grade school that it’s not right to copy others, and even as adults we know copying is usually frowned upon. But when it comes to business marketing, there’s nothing wrong with being a copycat—in fact, it’s downright good business. Looking at how your...
    October 16, 2012
  • Now that we're in the fourth quarter of the year, it's time to get ready for 2013. There is much to do from a financial, legal and tax perspective. In this article are guidelines for mapping out your company’s financial plans for 2013. In upcoming articles, you’ll see what legal...
    October 10, 2012
  • Due diligence, the research part of buying a franchise, includes several different things. If you’ve never worked through the process of researching one before, there’s a pretty good chance that you’ll miss something.And, it all starts by knowing what to ask.Franchise research...
    October 02, 2012
  • For years now I’ve thought of business planning in terms of the special case that I call a business plan event. The business plan event is when you have to produce a business plan for some specific business hurdle or gateway. For example, a startup looking for either angel investors or...
    September 25, 2012
  • A small business credit card should always be the credit card you use when making business purchases. Transactions such as paying for gas in a company car, buying office supplies or taking clients out for lunch are all acceptable ways to use a small business credit card. When it comes to personal...
    September 20, 2012
  •   Have you all but given up on publicizing your small business to newspapers, TV, magazines and radio, instead focusing all your efforts on social media marketing? You could be making a big mistake. A study done this summer showed that despite the prevalence of social media, blogs...
    September 18, 2012
  • Every year, countless businesses across the country experience hurricanes, blizzards, power outages, fires, tornados, and other events that can temporarily disrupt activities and, in some cases, put them out of business. For instance, in *2010, there were 98,000 fires to nonresidential structures,...
    September 12, 2012
  •   Small businesses and big brands have used a variety of ways to grow their networks on sites like Facebook. Using images and videos to engage followers, running contests, offering discounts in exchange for Liking a page and engaging in active discussion are all some ways that businesses have...
    September 06, 2012
  • If you’re thinking about becoming your own boss, and the business model of franchising sounds attractive, there are several things you need to do before you even look at a franchise business opportunity. Even though you probably can’t wait to jump in that nice, warm franchise...
    September 04, 2012

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