If you aren't on page 1 of an online search, then people aren't calling you.
by firstname.lastname@example.org, Window Shopper
- Created: April 16, 2014, 5:55 pm
Think back to the last search you did on Google for anything. Now think about how many pages you went to before you found a site that gave you the information you needed. Stats show that 92% of people doing a search do not make it off of page 1, so your chances of being seen on the 2nd, 3rd, or 4th page are next to nothing. Fortunately for small to medium sized businesses this can be rectified. All it take is commitment from the business owner to want to increase their page ranking, and want to get more business. I help businesses everyday increase their online presence through a mixture of online marketing techniques. First, is making sure that you have a website. If you are a business today and don't have a website, you must not want to stay open much longer. In years past you didn't need a website to do business, but it's not the 80's or even the 90's anymore. It doesn't matter what you want or think about having an online presence, the truth is what do your customers think about it. 88% of all customers go online to look for a product or service before going into a store to buy it. That means 88% of your customers are looking for your product or service online, and if you aren't there, then they aren't coming to your location. Once you have a website the next thing is, "How do I get on page 1?" The answer is 2 parts. 1 is search engine marketing or pay per click advertising. This is where you pay each time someone clicks on your ad, and is taken to your website. This is done by a bid process. The 2nd way is search engine optimization, which means your site is naturally served up on page 1 because it is one of the most relevant sites that pertain to the keyword that was searched for. Keeping up with this is not something that a business owner can keep up with, and it's not something your brother-in-law can do for free, on the weekends for you. This needs to be done by a professional who knows what they are doing, and does it for a living. I would get a root canal from the guy who painted my home, so why would you trust your business to someone other than a professional? This could go on forever, but you get the idea of the need to be online, and be on page 1. If you have questions about how i can help you, please send me a response. Or if you just want to discuss it let me know. I want everyone who owns a business to understand the power of page 1, and what it takes to get there.
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