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SBA’s My Brother’s Keeper Video Series on Millennial Starts-ups Inspires Young Entrepreneurs

Millennial Entrepreneur Champion Mike Muse Spotlights Six New Videos Featuring Reggie Miller, Ehinomen “Hollywood Hino” Ehikhamenor, Lance Rios, Maxcel Hardy and Ty Hunter
Release Date: 
Monday, December 21, 2015
Release Number: 
Cecelia Taylor (202) 401-3059

WASHINGTON – The U.S. Small Business Administration’s My Brother’s Keeper Initiative today unveiled the full line-up of the six successful millennial entrepreneurs featured in a new video series hosted by Mike Muse, the SBA MBK Millennial Entrepreneur Champion

The six-part video series, titled “Biz My Way,” encourages millennials to follow their passion in business and highlights millennial entrepreneurs from different professions ranging from technology to fashion and music.

The series features digital innovator Reggie Miller, technology investor Jason Mowatt, celebrity trainer Ehinomen “Hollywood Hino” Ehikhamenor, Being Latino founder Lance Rios, Chef Maxcel Hardy and Beyoncé’s stylist and designer Ty Hunter, who launched the series in November.

My Brother’s Keeper is President’s Obama’s initiative to empower young people, particularly young men of color, to improve their life outcomes and overcome barriers to success. The MBK Millennial Entrepreneurs Champion initiative formally began in June 2015, when SBA Administrator Maria Contreras-Sweet charged Mike Muse with establishing partnerships and joint collaborations with American companies that would elevate awareness around entrepreneurship. Additionally, he was tasked with developing programming to unite millennials with industry experts in an effort to help shift various lifestyle categories of business in a more inclusive direction.

Shot documentary style, each entrepreneur reveals their paths to entrepreneurship. In the first video, Ty Hunter revealed his transition from working in the healthcare industry to fashion. Hunter speaks candidly about his personal brand, his successes, his fears and his work with Beyoncé.

Upcoming MBK videos include:

Ehinomen Ehikhamenor – Released December 17, 2015

Ehinomen Ehikhamenor, known as “Hollywood Hino” is a Nigerian-born former professional boxer and personal trainer to a star-studded roster of athletes and recording artists.  He shares his story about bypassing standard career options (doctor, lawyer, engineer) and a life-changing decision that led to a pursuit beyond the ring.

Lance Rios - Release Date January 6, 2016

Lance Rios is the founder of Being Latino a leading Hispanic social media marketing firm and who Forbes called “one of the Latino sphere’s most interesting innovators.” Lance shares how his knowledge of the bilingual, bicultural Latino population in the United States propelled him to start Being Latino - a passion project that ultimately turned into a full-fledged multi-million dollar company.

Reggie Miller - Release Date January 13, 2016

Reggie Miller is the founder of Iced Media and leads digital, social and mobile strategies for some of the industry’s most trusted brands and Fortune 500 companies. He reveals his secrets for creating a successful digital marketing firm.

Maxcel Hardy - Release Date January 20, 2016

Maxcel Hardy is a private chef, author and philanthropist who went from NBA hopeful to cooking for NBA players and the private aviation industry. Chef Max proves the recipe for success is part passion with a dash of belief and persistence.

Jason Mowatt - Release Date late January  

Jason Mowatt is a millennial venture capitalist and former investor in the successful Trillectro music festival.  His backing, coupled with his passion for technology and social media, helped position Trillectro as Washington, D.C.’s first music festival to bridge hip-hop, electronic, R&B and indie rock.

The “Biz My Way” video series is available on and, a multi-media, socially enabled, digital content platform that allows users to follow the day-to-day journey of Mike Muse and the initiative.


On June 19, 2015, Mike Muse was appointed as the SBA My Brother’s Keeper Millennial Entrepreneur Champion.  Together, with the U.S. Small Business Administration, Muse will provide education, exposure, support, and coaching to help entrepreneurs create businesses that benefit themselves and enrich their communities.  Learn more at


The U.S. Small Business Administration (SBA) was created in 1953 as an independent agency of the federal government to aid, counsel, assist and protect the interests of small business concerns, to preserve free competitive enterprise and to maintain and strengthen the overall economy of our nation.  The SBA helps Americans start, build and grow businesses.  Through an extensive network of field offices and partnerships with public and private organizations, the SBA delivers its services to people throughout the United States, Puerto Rico, the U.S. Virgin Islands and Guam.