We let out the big secret: Who buys most products and services? - The answer may surprise you! Learn how to create a marketing message that maximizes its appeal to the markets you intend to serve. Did you know that you can create a website? - for free! We show you how. Costs to promote your business can be expensive - learn 10 different low cost methods and tools. We discuss how to use social media to promote and gain new customers. Learn how to price your product or service that satisfies your customer's needs and your bottom line. Learn for examples, the rights and wrongs of marketing and advertising. You will be assigned a Score Mentor who will be your contact point throughout the workshop series. Fee: The four-part series is $99; individual workshops are $30 each. Business partners may attend for free with a paid registration, but partners will share workbooks and materials. For more information on the workshop series, contact Shirley Moore at (904) 366-6618 or firstname.lastname@example.org.