Considering starting your own business? Learn from experienced business professionals, both active and retired, who can provide individual assistance if desired. Presented by SCORE (volunteers from south metro communities) and a partner of the U.S. Small Business Administrations (SBA), this comprehensive series of four workshops will help you to make a smart start. Marketing Plan: Learn marketing, communication methods and tools to maximize customer reach. Understand pricing strategies, positioning, differences between features and benefits and choose the correct sales channel and exercise your strategies.