What is your holiday marketing strategy? Today “shop small” and “buy local” are winning marketing strategies that may appeal to the conscious consumer. Consider leveraging the power of Small Business Saturday.
Among U.S. consumers, the Small Business Saturday Consumer Insights Survey found:
On average, one-third (33%) of holiday shopping is expected to be done at small retailers or restaurants.
76% say they will visit at least one small business as part of their overall holiday shopping, on par with last year.
Additionally, 91% reported that supporting small, independently-owned bars and restaurants is important to them.
Come to this class for an intro to the marketing tips & tricks for an event-based special sales day, such as a social media lead-up and special event freebees and neighborhood partnerships.
Free workshop Thursdays are offered on the 2nd & 4th Thursday of each month. Classes held on the 2nd Thursday of the month are online webinars only. Classes on the 4th Thursday of the month are held in our Seattle office.
Live webinar | October 12 | 9 - 10 a.m. | Make the World's Biggest Buyer Your Customer Through Government Contracts Live webinar | October 12 | 10:15 - 11:15 a.m. | How to Get Money for Your Small Business Live webinar | October 12| 1:15 – 2:45 p.m. | Beyond Google: Free Market Research at Your Library Seattle | October 26 | 9 – 10:30 a.m. | Maximize Sales on Small Business Saturday Seattle | October 26 | 11 a.m. – 12:30 p.m. | Nurture Your Network, Creating Social Media that Sells! Seattle | October 26 | 9 – 10:30 a.m. | How to Buy or Sell a Business