Ready to make your mobile device a marketing cornerstone? There are hundreds of free (or very inexpensive) apps at your disposal that can drive sales, improve communication with your customers, and market your business. Learn how to use them! This session, sponsored by Canon, is designed for everyone. "beginners" to "power-users". With a smartphone or tablet you’ve got an incredibly powerful computer, communication device and online marketing tool... in your pocket! There are hundreds of free (or very inexpensive) apps at your disposal that can drive sales, improve communication with your customers, and market your business. Join Ron Cates, digital marketing icon and renowned app expert, as he highlights and discusses the following: •Must-have apps (including both the newest and the obscure gems you’ve never heard of) •How to use apps for maximum impact •How to utilize apps in conjunction with your other marketing efforts to magnify results Note: This session is designed for EVERYONE. “Beginners” will not feel lost, but “power-users” will still learn something new. About the Presenters: Ron Cates - Digital Marketing Expert & Speaker Ron Cates - Digital Marketing Expert & Speaker Image Internationally renowned for his marketing expertise (the press has dubbed him a “digital marketing icon”), Ron Cates has performed as a keynote speaker at hundreds of high-profile conferences and events, reaching over 200,000 small businesses and nonprofit organizations. His engaging, entertaining and informative approach energizes events in a unique and unforgettable way.