The Marketing Seminar Series is focused on the Fundamentals of Marketing. The instructor will begin with a general overview of what Marketing is and why it matters for your business. During the 3 sessions, we will review the basic features of a Marketing Plan and help to create a tailored plan for your business. Additionally, there will be overviews of more complex marketing strategies and platforms to help you evaluate the needs of your business. Each of the seminars will feature a presentation with open Q&A throughout and an additional Q&A section at the end to address specific questions. Class will meet every other week to give you time to do research and finish assignments. Each session is from 11am to 1pm. The session dates are as follows: Wednesday, January 31 Wednesday February 14 Wednesday, February 28 Note: The price includes all three sessions, participants are asked to attend each session.