Resource Partner Event
May 03

SCORE Workshop: Marketing Your Business

Marketing

Date:
May 3, 2018 | 5:30 pm EDT - 7:30 pm EDT

Location Name:
Acton Public Library

Address:
60 Old Boston Post Road, Old Saybrook, CT,06475

Organization:
Southeastern CT SCORE

Fee:
This is a free event.

This workshop provides an introduction to marketing communications methods and tools to maximize customer reach. Discussion covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of the session, you will know how to outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy.