Resource Partner Event
Feb 19

Pricing for your Market

Business and EconomyBusiness PlanningSales

February 19, 2019 | 5:00 pm EST - 7:00 pm EST

Location Name:
CWE Central MA

69 Milk Street, 217, Westborough, MA,01581


Often business owners price their products simply by marking up their cost. Although margin is an important consideration, it is not the only factor when determining the price of a product or service. Understanding your customers’ perceived value and establishing a pricing strategy that is right for your market is as important to your success as understanding your costs and break-even point. In this workshop, we will cover: - Pricing strategies - Prospective customers’ value points - Maximizing profits using various pricing strategies and tactics