Using Influencers: Up Your Marketing Game, Protect Your Brand
Influencers can spread the word about your product/service and enhance your brand effectively. At the same time, you need to protect your own Intellectual Property (IP) and ensure your deals/agreements with influencers are clear and specific. This live webinar brings together two attorneys specializing in IP to discuss the implications of dealing with influencers while protecting your brand. They will cover topics such as trademarks and copyrights and how they protect your IP.