Digital Marketing Basics
Date and time
-
Location
Online
Organizer
SCORE Greater Wichita
olivia.depperschmidt@scorevolunteer.org
316-269-6273
Host organization
SCORE Greater Wichita
Type of event
Resource Partner event
Event description
If you are new to Digital Marketing this fast-paced introductory workshop will help you get started to promote your business on the Internet.
Topics:
- Basic Digital Marketing concepts
- How to develop your Digital Marketing plan
- Important Digital Marketing techniques, their pros & cons, and when to use them.
Including:
- Social Media
- Google & Facebook Ads
- Content Marketing
- Search Engine Optimization (SEO)
- Blogging
- Video Marketing
- Conversion Rate Optimization (CRO)
- Email & Text Message Marketing
- Remarketing
- Local Marketing
- Data Analytics
Attendee Takeaways:
- Understand the basic concepts of Digital Marketing
- How to get started with Digital Marketing
- Become familiar with a broad range of Digital Marketing techniques -
- One action item you can do this afternoon to improve your business