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SBA Officials Visit Eastern Pennsylvania 2017 Exporter of Year

Advisory Date: 
Tuesday, April 18, 2017
Advisory Number: 
20170418-001
Contact: 
Robert Goza (610) 382-3084 | robert.goza@sba.gov
Yardley, Pa. firm Greenerways, LLC, recognized April 20 at 11 a.m.

EASTERN Pa.– U.S. Small Business Administration Eastern Pennsylvania Director Antonio (Tony) Leta officially introduces Eastern Pennsylvania’s Exporter of the Year, Greenerways, LLC, April 20 at 11 a.m. with Sharon Neiburg, Owner and Alan Neiburg, President. Media are invited to attend.

WHO:      Antonio (Tony) Leta, Director, U.S. SBA Eastern Pennsylvania District

Dan Yocum, SBA Administrator, Univest Bank and Trust Co.

Robert Elsas, Regional Manager, SBA Office of International Trade

Sharon Neiburg, Owner; Alan Neiburg, President; Jayme Bella, CEO; Greenerways, LLC

WHAT:    Greenerways, LLC is introduced as Eastern Pa. Exporter of the Year; media tour of business with interview and photo opportunities

WHEN:    April 20 at 11 a.m.

WHERE: Greenerways, LLC, 506 Trappe Lane, Langhorne, PA 19047

“It’s such a great privilege to recognize the achievements of leading Pennsylvania exporters like Sharon and Alan Neiburg,” said Antonio (Tony) Leta, U.S. SBA Eastern Pennsylvania Director. “Greenerways, LLC is an outstanding example of a small business that starts, grows and goes on to success in the global exporting market. SBA and our resource and lending partners, like Univest Bank, are proud to be a part of small business exporting success stories all over the world.”

Founded in 2010, Greenerways LLC, is a U.S. based company that develops, produces (via consignment manufacturing), and wholesales various household cleaning and insect repellent products designed to provide peace of mind for safe use around the home with young children, adults and pets. Sharon, a retired literacy coach for the Neshaminy School District and now a facilitator for the University of Pennsylvania's Penn Literacy Network, is now the owner of the company. Her husband, Alan, spent 33 years selling medical/surgical supplies. Daughter Jayme, the inspiration for the firm, serves as CEO.

“Our grandchildren were also the motivation for stepping out of retirement and into the organic-products business,” Alan said. A certified organic bottler in Gardena, Calif., helped the Neiburgs and their daughter Bella, formerly a sales executive in Manhattan specializing in jewelry and accessories; figure out the right amounts of oils for their bug spray, which is made from citronella, lemon grass and cedar oils, and triple-filtered water.

While the business began selling its product line of insect repellents through specialty/natural product retailers, the business has grown significantly since it began preliminary sales through Costco (both international and domestic stores), United Natural Foods West, Inc., and United Natural Foods East. Greenerways sells their products to consumers throughout the United States and the firm’s products have been extremely successful in Asia. They also market "Mama Bella's" lip balm that is popular throughout China and they are rapidly entering the Indian market. Alan and Sharon even traveled to India to meet the organic farmers who provide the raw materials for their products.

“Through market research, I discovered that consumers in Asian markets like a compelling story with their products. With that in mind, we developed the "Mama Bella's" label,” Sharon said. “Mama Bella was actually Jayme’s grandmother, who always said ‘read the labels; if there are chemicals or ingredients you can't pronounce, don't buy it.’”

“This was the birth of Greenerways, which is devoted to bringing safe, chemical-free products to every home,” Jayme said. “This made Mama Bella very happy; she had been using organic solutions passed down from her father, a turn-of-the-century apothecary, for years.”

“Greenerways, LLC owner and president, Sharon and Alan Neiburg, are very deserving of the prestigious U.S Small Business Administration's 2017 Exporter of the Year Award,” said Dan Yocum, SBA Administrator, Univest Bank and Trust Co. “Greenerways is an excellent company with an amazing track record of growth, innovation, and success on the global market. Sharon and Alan are very involved in every step of the manufacturing process. Greenerways has really shown innovation by thinking on a global scale.”

“I’m honored that Dan and Univest would nominate us and that the SBA would choose to award our firm as the Exporter of the Year,” Sharon said. “Their support has really helped us achieve our exporting goals.” Sharon and Alan say that they are both pleased to receive the award and appreciate the assistance from SBA lending partner Univest Bank and Trust Co. which provided a $250,000 SBA-guaranteed International Term Loan for working capital to fund continued growth and development of foreign and domestic markets.

SBA Eastern Pennsylvania Director Antonio (Tony) Leta presents the Small Business Week Awards at the annual SBA Awards event May 24. The event is open to the media. The “SBA Awards” recognition event begins at 4:30 p.m. May 24 with the awards ceremony followed by dinner and networking at the Manor House at Prophecy Creek Park, 205 West Skippack Pike (Rte. 73), Ambler, Pa. 19002. SBA’s Eastern Pennsylvania Exporter of the Year award winner is selected annually from among nominees located across Pennsylvania’s eastern 40 counties. These events are local observances of the annual Presidentially-designated National Small Business Week. SBA’s Eastern Pennsylvania awards are local observances of the annual Presidentially-designated National Small Business Week.

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To request interviews or photos, contact Robert Goza, SBA’s Public Information Officer in the Eastern Pennsylvania District Office, at 610-382-3084 or robert.goza@sba.gov.Cosponsorship Authorization #17-0303-67. SBA’s participation in this cosponsored activity is not an endorsement of the views, opinions, products or services of any cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis. Reasonable arrangements for persons with disabilities will be made if requested at least two weeks in advance. Contact: Patricia Kratz, 610-382-3081 or patricia.kratz@sba.gov.

About Univest Bank and Trust Co.

Univest Corporation of Pennsylvania (UVSP), including its wholly-owned subsidiary, Univest Bank and Trust Co., Member FDIC, has approximately $4.2 billion in assets and $3.2 billion in assets under management and supervision through its Wealth Management lines of business. Headquartered in Souderton, Pa. and founded in 1876, the Corporation and its subsidiaries provide a full range of financial solutions for individuals, businesses, municipalities and nonprofit organizations in the Mid-Atlantic Region. Univest delivers these services through a network of more than 50 offices in southeastern Pennsylvania extending to the Lehigh Valley and Lancaster, as well as in New Jersey and Maryland and online at www.univest.net.

About the U.S. Small Business Administration

SBA is a Cabinet-level agency of the federal government that helps Americans start, build and grow small businesses. SBA delivers its services through an extensive network of field offices and partnerships with public and private organizations across the U.S. and its territories. Learn more at www.sba.gov/pa.National Small Business Week is an annual event organized by SBA recognizing the achievements of the top small businesses in the nation and recognizes the small business community’s contribution to the American economy.