Chris Zephro was always a huge fan of horror. He decided to start his own business because he hated working for corporate America. He wanted to do something for which he had true passion.
In order to understand the financial side of running a business, Chris earned an MBA from the University of Tennessee, Knoxville. He never wrote a formal plan for his own business. He did write business plans for at least twenty other companies as a graduate student.
Chris quickly chose the name Trick or Treat studios because of its iconic connection to Halloween.
His favorite licensee to work with has been Halloween II. It was his first major studio deal. He called Universal Studios incessantly to get access to the movie licensing. Eventually, he was granted a fifteen minute interview at a licensing expo, which ended up running two hours. Today the Michael Myers mask produced by Trick or Treat studios is the most sold mask in the... Read More