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WomenVenture Provides A Boost To AX Fitness With An SBA Microloan

Christine Jaques, owner at AX Fitness

In Minnesota, the SBA works with a number of local partners to counsel, mentor and train entrepreneurs and small businesses.  Women Venture, an SBA Women’s Business Center receives funding from the SBA to provide services to help small business thrive and grow. One of the businesses it has helped do just that is AX Fitness in Minneapolis. 

Christine Jaques turned to fitness during a very difficult time in her life—she had lost her job, was living on friends’ couches, and had recently been diagnosed with multiple sclerosis. Undeterred by these obstacles, Christine went back to school, got certified as a fitness instructor, and started teaching at a local fitness studio. While there, she developed her AX Fitness model and built strong relationships with her clients, many of whom were members of the Minnesota RollerGirls roller derby team. In 2013, her loyal roller derby clients encouraged Christine to follow her dream and open her own business. They even provided the funding to open the doors to AX Fitness in Northeast Minneapolis that year.

AX Fitness believes in functional and sustainable fitness. It offers class options for athletes who are looking for additional training, as well as individuals looking for all over training. In 2015, AX needed new equipment and a new floor to keep up with the demand of its current customers and draw in new members, so Christine reached out to WomenVenture for help. Not only did she receive a loan to make her upgrade project a reality, but she also received post-loan assistance in accounting and marketing.

The additional level of support provided by WomenVenture has made all the difference. “I know that I always have somebody that I can call or email to ask questions and I’m going to get a positive, helpful, and kind answer. As a small business owner trying to deal with bigger institutions, you’re just a number to them. I don’t feel that way with WomenVenture. Everyone is there to help me and they want me to be successful,” says Christine.

Company Name: 
AX Fitness
Location: 
Minneapolis, MN