By Hope Belli Tinney, Washington SBDC
WOODINVILLE, Wash. – In the sometimes pretentious world of winemaking, Bob and Lauren Bullock are pragmatists who think good wine should be an anytime pleasure.
At Eye of the Needle winery, they buy surplus wine from premium wineries and blend, age and bottle it under their own label in an effort to create a flavorful wine for $10-$15.
"We don’t want to be the Friday or Saturday night wine,” Bob said. "We want to be the Sunday through Thursday night wine business.”
In 2009, the Bullocks’ startup sold its first 440 cases in 11 weeks. By 2012, Eye of the Needle had three part-time employees and annual sales of nearly 6,000 cases - or more than 60,000 bottles of wine. In 2012, four wines - Harvest White, The Eye, Sangiovese and Syrah - won awards at the Seattle Wine Awards and the San Francisco Chronicle Wine Competition.
Eye of the Needle is selling six different wines in 159... Read More