E-Mail Marketing-HP LIFE (Learning Initiative for Entrepreneurs)

Resource Partner Event
Feb 03
NOTE: This event has expired.

E-Mail Marketing-HP LIFE (Learning Initiative for Entrepreneurs)


February 3, 2015 | 6:30 pm MST - 8:00 pm MST

Location Name:
Micron Business & Economics Building

2360 W. University Dr., Boise, ID,83725


Resource Partner Type:
Small Business Development Center


This Hewlett Packard Learning Initiative For Entrepreneur (HP LIFE) class is now available in Idaho! This international business course is in its second year in the United States, and BSU offers the only facility in the Pacific Northwest where students can take these business courses. This topic introduces the start-up entrepreneur to online email marketing as a tool for business promotion. Students will be shown how to build a professional email marketing campaign for a business, the management of contact lists through importing, exporting and segmenting for more targeted campaigns. Also in the hands-on portion, we will cover sign up forms and auto-responders. Speaker(s): Kim Sherman-Labrum, Certified HP LIFE Trainer Jane DeChambeau, Certified HP LIFE Trainer