Transforming Your Business Through Branding

Resource Partner Event
Jul 17
NOTE: This event has expired.

Transforming Your Business Through Branding


July 17, 2019 | 6:30 pm EDT - 9:00 pm EDT

Location Name:
Keiser University

1500 Northwest 49th Street, Spectrum Building, Fort Lauderdale, FL,33309

Broward SCORE

George Gremse, Acting-Chair

Resource Partner Type:
SCORE Business Mentor


This workshop is for small business owners and future entrepreneurs! If you are trying to stand out from your competitors and you want to build a name in your industry, a clear branding strategy is what you need in order to succeed. Branding is an exciting thing. It is the backbone to your organization or product. People no longer buy goods or services, they buy stories and feelings. You will be presented different tools and techniques that will help you to build your brand! This workshop will guide you to answer the following questions: •What do I need to know in order to get started with branding? •What are the brand elements and associations? •What is true about brand building? •Building your brand and building brand equity •How do I benchmark against my competitors?