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Taking Your High-Tech Product to Market

Taking Your High-Tech Product to Market
Your product or service is on the cutting edge of technology, a game changer. Now you need to find the best way to get your breakthrough to market. This course will introduce you to the product life cycle of high-tech products and help you find the best way to enter the market and sell your product or service.
  • Identify the unique marketing characteristics of high-tech products.
  • Learn about the stages of the Product Life Cycle
  • Get an introduction to the Product Diffusion Curve
  • See examples of high-tech product pricing, placement and promotion considerations
Duration: 00:30:00

System Requirements:

Acrobat Reader, Adobe Flash Player

Due to Flash limitations, some courses will only play in iOS tablets or mobile devices with additional software installation
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