Turn Your Google Business Profile into a Sales-Driving Channel

Event description

In this workshop, you will learn practical tips that will help turn people who find you on Google Search and Maps into new customers with a free Business Profile for your storefront or service area.

Optimizing your Google profile has proved to drive more traffic, leads and sales to your local business.

This workshop is for entrepreneurs who are currently in-business or planning to open soon as a brick and mortar or service-area business (not intended for ecommerce-only businesses).

This workshop will cover: 

• How to claim your free profile
• Choose your primary and secondary search categories
• Location information accuracy and attributes
• Adding products and services
• Best practices for photos (quality, types, quantity, keywords)
• Review management and importance of volume and quality
• Scheduling posts, events and announcements
• Data and insights