Pricing for Profit: Mastering Small Business Pricing Strategies
Date and time
-
Organizer
North San Diego SBDC
centrinfo@miracosta.edu
760-795-8740
Host organization
San Diego & Imperial Small Business Development Center Network
Type of event
Resource Partner event
Event description
Workshop Description: Pricing can make or break your small business. Join us in this insightful workshop where we’ll demystify the art and science of pricing strategies that drive profitability. From understanding customer psychology to analyzing market trends, you’ll learn how to set the right prices that reflect the value you offer while staying competitive. Whether you're launching a new product or looking to optimize your current pricing model, this workshop will equip you with the tools and techniques to price your products and services for maximum impact.
What to Expect:
- Value-Based Pricing: Learn how to develop pricing strategies that reflect the true value of your products or services and resonate with your target customers.
- Competitive Analysis: Discover how to analyze competitors’ pricing models and market trends to position your offerings strategically.
- Psychological Pricing Tactics: Explore the psychology behind pricing and how small adjustments can significantly influence customer perceptions and boost sales.
- This workshop is ideal for small business owners who want to gain a deeper understanding of effective pricing strategies to enhance profitability and sustain business growth.