How To Create A Marketing Plan For Your Small Business

Date and time

-

Location

Online

Host organization

SCORE Kentuckiana

Type of event

Resource Partner event

Event description

In this webinar, you will learn how to create a marketing plan that aligns your business goals with your marketing activities. We will discuss how an effective marketing plan ensures that your marketing efforts work towards a common objective and helps you allocate resources efficiently.

Our expert presenter will guide you through each step of developing a marketing plan designed to help you reach your target market, build brand awareness, and grow your business.

A well-executed marketing plan will help you:

  • Define your business strengths, weaknesses, opportunities and threats
  • Set goals for marketing your business
  • Define your target audience
  • Create your Unique Selling Proposition based on competitor analysis
  • Measure and optimize your marketing efforts
  • Define your brand with proper visuals and messaging
  • Determine the tools you will need to execute your marketing plan
Register