Crafting Your Small Business Identity
Date and time
-
Location
Online
Organizer
UTRGV SBDC
sbdc@utrgv.edu
956-665-7535
Host organization
UTRGV Small Business Development Center
Type of event
Resource Partner event
Event description
Who are you?
Why is branding crucial for a NEW business?
Creating an effective brand - your business identity - starts right at the beginning of your entrepreneurial journey! It's essential to create a framework that is not only distinct to your business but also easily recognizable by your customers. When executed effectively, an effective brand ensures that your business remains at the forefront of customers' minds.
This session is designed to guide new businesses in shaping their brand or identity.
Webinar Highlights:
- What constitutes a brand or identity?
- Why is branding significant?
- The three core principles of branding
- Steps to develop your brand or identity
- How to protect and sustain a successful brand or identity