Target Audience Marketing: Identifying Which Social Media Platforms are Best for Your Small Business!

Event description

Feeling spread thin trying to post everywhere with little to show for it? You’re not alone — and you might be focusing your marketing efforts in the wrong places. 

This webinar is designed to help small business owners cut through the digital clutter and target the platforms that reach their ideal customers. Strategic marketer Deja Downey will walk you through how to stop guessing and start aligning your social media strategy with your audience’s real behavior. In This Session, You’ll Learn How To: 

*Identify Your True Target Audience -Move beyond surface-level demographics and learn how to define your ideal customer using behavior, interests, and buying habits. 
*Understand Where Your Audience Spends Time Online - Platforms are not one-size-fits-all. We’ll show you how to match your audience with the right channels — and ignore the rest. 
*Establish Your Top 3 Marketing Strategies - Cut the chaos and leave with a focused marketing plan tailored to your goals, resources, and audience insights. 

Whether you’re just getting started or rethinking your current approach, this training will help you simplify your strategy and start seeing better returns on your marketing effort.