Service Starts Inside: Win Customer Loyalty

Date and time

-

Location

City of South Fulton Economic Development Center
6385 Old National Hwy, Suite 210
Atlanta, GA 30349

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Organizer

Alicia Johnson
atlanta@georgiasbdc.org
404-413-7830

Host organization

Small Business Development Center

Type of event

Resource Partner event

Event description

In today's competitive landscape, superior customer service isn't just a department, it's a powerful differentiator.

This class is designed for business owners ready to cultivate a team that consistently delivers remarkable customer experiences. We'll start by helping you clearly define the strategic role of customer service within your unique business and then pinpoint the exact service standards your customers genuinely expect. You'll gain practical insights into hiring employees who naturally excel at customer service in a small business setting, ensuring your team is built for success from day one. 

Beyond hiring, this course provides actionable methods for training your team on consistent service protocols and effectively navigating diverse customer interactions. You will discover how to implement simple systems for gathering and responding to customer feedback, turning insights into continuous improvement. Finally, we'll guide you in developing supervisors who are not just managers, but coaches who can model and foster a culture of service excellence throughout your organization. Your customers and your bottom line will thank you. 

LEARN HOW TO:

  • Determine the role of customer service in your business strategy. 
  • Define what service standards your customers expect.
  • Hire employees with the right aptitude for customer service in a small business setting.
  • Train your team on consistent service standards and how to handle common customer situations.
  • Create simple systems for gathering and responding to customer feedback.

The South Fulton Means Business Accelerator is a series of classes delivered over 4 months. Participants in this Fall 2025 cohort who attend at least 3 sessions will be recognized by the City of South Fulton at its Annual Impact Awards.

Register