SCORE Adv. Email Marketing: Grow Contact Lists, Personalize Messages & Create Reports

Event description

Email marketing is only as effective as your least engaged subscriber. That’s why having an interested and qualified list of contacts is vital to your business. Continuing to grow that list is just as important. We will give you strategies to capture new contacts and to build relationships so you can see the real business results that you deserve.

As a small business, you have an advantage over larger businesses. You see and interact with your customers on a daily basis. These relationships with your customers, clients, or members allow you to create more personalized email marketing efforts that get great results.

We will cover:

• Growing your email marketing list
• Personalizing email campaigns
• Using automation to save time and reach customers
• Creating reports to gauge your success

Our Presenters Catrine Fredrikson and Chloe Stofan

Catrine Fredrikson is the president and owner of EZY Marketing and has over 20 years of experience in the field of digital marketing. She is a speaker and educator in the area of online marketing with speaking engagements at SCORE, SBA, local chambers and for professional organizations. With a strong online presence, she offers live webinars and YouTube recordings EZY Marketing’s channel.  

Chloe Stofan

Chloe is a Digital Marketing Coordinator at EZY Marketing with a diverse background in the creative and real estate industries. She has freelanced as a writer and photographer for multiple magazines across Northeast Florida. With six years of real estate experience, Chloe brings a well-rounded skill set to her role. She holds both a B.S. and an M.S.M. from the University of North Florida.