Franchise Workshop 4: From Business Owner to Multi-Unit Operator

Event description

What’s next after one successful location?

Growth is the goal—but growing too fast or without a plan can backfire. This session is for business owners who are ready to expand, whether that means opening a second location, licensing their model, or launching a franchise system. Learn how to assess your readiness, develop your infrastructure, and fund the next phase of your business.

Led by David Mitroff, Ph.D., who has advised on multi-unit expansion for national and boutique brands alike, this session provides a clear roadmap to scale. You’ll leave with actionable steps to move from hands-on operator to strategic leader of a growing enterprise.

Covered Topics:
Franchising your existing business vs. licensing
Multi-unit ownership: risks and rewards
Funding and legal structure considerations
Scaling systems and leadership across locations