Facebook Marketing 101
Date and time
-
Location
Online
Organizer
Yvonne Chavero
sbdctraining@uh.edu
713-752-8488
Host organization
University of Houston Small Business Development Center
Type of event
Resource Partner event
Event description
Join this live webinar and learn how to build an effective Facebook marketing strategy that increases visibility, engagement, and conversions. Explore how to balance informational and sales-driven content, leverage Facebook Marketplace, and adapt to algorithm changes to reach the right audience. The session will also cover how to use analytics to measure performance and refine your approach for stronger results.
Highlights:
- Best practices for balancing informational and promotional content
- Optimizing Facebook Marketplace listings for visibility and conversions
- Understanding recent algorithm changes and their impact on reach
- Using analytics to evaluate performance and improve marketing outcomes
This webinar is intended for entrepreneurs and business owners who want to strengthen their Facebook marketing efforts and achieve measurable growth through informed, data-driven strategies.