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  • Native ads are one of the hottest types of ads out there.  These are online ads that blend in and resemble a site’s content rather than a traditional banner ad style. Native ads can be very effective because they look like content, and captivate attention through intriguing the...
    December 14, 2017
  • When a business has assets, and needs working capital to operate and grow, it may want to consider an asset-based loan or line of credit.This type of business financing is known as asset-based lending.Asset-based lending is a loan or line of credit issued to a business that is secured by some form...
    December 13, 2017
  • As an independent retailer, you’ve got to use every weapon in your arsenal to get shoppers into your store this holiday season. But you may be underutilizing one marketing tool that’s right in front of your eyes: your window displays. Try some of these 9 tips to attract more customers...
    December 07, 2017
  • According to Bank of America’s Fall 2017 Small Business Owner Report, 35%of small businesses plan to offer year-end bonuses. These bonuses are an important way to retain good employees, especially during this increasingly tight job market. The size of these bonuses varies by industry and...
    December 07, 2017
  • Small businesses employ almost half of all workers in the United States and have been responsible for much of the post-2008 economic recovery through their hiring efforts.Over the past year, hiring activity has been on an upward trend for small businesses, with plans to add workers hitting the...
    December 05, 2017
  • Advertising can be a powerful way to deal with marketing challenges such as low brand awareness, a declining customer base or heavy competition. Or perhaps you simply have a desire to drive more foot traffic to your business and think advertising can help. Most of us couldn’t afford a 30...
    November 28, 2017
  • This is the second of two parts. The first was What Makes an Ongoing Business Forecast Realistic. I’ve written before about about why to forecast basic business numbers and how to forecast better. I write about the value of realistic forecasting in those posts and others. So for these two...
    November 21, 2017
  • Negative SEO -- does it really exist?   And if it does, what is it and how can you protect your site?Consider this post a short whirlwind tutorial for a typical small business websiteWhat is Negative SEO?Negative SEO is when a third party targets a website and attempts to lower its...
    November 16, 2017
  • When it comes to investigating franchise opportunities, you have lots of choices these days.You can explore:Food franchisesRetail franchisesB2B franchisesMaintenance/Cleaning franchisesAutomotive franchisesThe list goes on and on.In addition, you’ll have to decide whether you want to invest...
    November 14, 2017
  • The month of November is a time to celebrate Veterans Day. This year Veterans Day falls on Saturday, November 11 (Friday, November 10 is the federal holiday to celebrate it). There are more than 19 million veterans, and one or more of them may be a good fit for your company. Here’s what...
    November 08, 2017

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