What's in a Name? The Strategic Impact of Naming Your Business (Webinar)
Date and time
-
Location
Online
Organizer
Wilkes University Small Business Development Center
sbdc@wilkes.edu
570-408-4340
Host organization
Wilkes University Small Business Development Center
Type of event
Resource Partner event
Event description
In the competitive landscape of entrepreneurship, your business name serves as the cornerstone of your brand identity. It's not merely a label; it's your first impression, your message, and your promise to your customers.
In this 30-minute session, learn how a well-crafted name can establish credibility, foster recognition, and differentiate your brand in the competitive marketplace. Gain practical strategies for brainstorming, evaluating, and selecting a name that resonates with your audience and encapsulates your unique value proposition. Whether you're launching a new venture or seeking to rebrand an existing business, this webinar will equip you with the knowledge and tools to navigate the intricate process of business naming.