Customer Retention Mastery: Cost Effective Strategies to Keep Clients Engaged, Loyal and Coming Back
Date and time
Location
Online
Organizer
Maria Darrow
darrowm@farmingdale.edu
934-420-2765
Host organization
Farmingdale SBDC
Type of event
Resource Partner event
Event description
Most businesses chase new customers. The smartest ones grow by keeping the clients they already have. In this fast‑paced session, participants will learn why retention delivers higher profits, lower stress, and more predictable revenue—especially for solos and small businesses.
They’ll uncover the real reasons customers leave (hint: it’s rarely about price) and get simple, low‑cost tactics to strengthen relationships from day one. From communication rhythms to “moments that matter” to lightweight tools that create consistency, attendees will walk away with practical steps they can implement immediately.
By the end, they’ll know exactly how to boost loyalty, reduce churn, and grow accounts naturally—without feeling salesy. Growth gets easier when you take great care of the customers you already have.
Presenter: Adrian Miller
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