Introduction to Canva video features for businesses

Event description

This session provides an introduction to Canva and its video features, a user-friendly design platform that helps small businesses create professional-looking videos without prior design or editing experience. Participants will learn how to use Canva’s tools to create promotional videos, social media content, and short marketing clips that support branding, increase visibility, and engage customers saving time and money while maintaining a polished, professional presence online. 

Topics to discuss:

• Learn when and why video works for business marketing
• Set clear, simple goals for business videos
• Create short videos quickly using Canva templates
• Learn how AI can speed up video creation

Hands-on creation of up to 4 videos:

• Business/owner introduction
• Mini commercial
• Product or service spotlight
• Customer or testimonial-style video
• Learn basic A/B testing concepts
• Leave with ready-to-post content and a simple, repeatable process